The cloud is a haven of value for businesses, especially startups. Not only can it help you cut traditional costs in many ways, but the cloud can also improve your relationships with customers by allowing for 24/7 tech support, personalization, easy accessibility, and...
Customer success is recognized as a key driver for recurring revenue models. Through customer retention and revenue streams, customer success is proving to be a vital player that is fueling new artificial intelligence (AI) technology. Customer success is now...
There’s a lot of focus on millennials. Countless articles, research, and conversations pose the question of how to best reach them. However, millennials, who are between 18-34, are no longer the latest generation that businesses need to be marketing to. In fact, most...
The vast majority of markets are very competitive. Your competitors are large multinational firms that have thousands of employees. Customers have a plethora of choice when selecting every product and service they use. There’s one big way you can compete though....
Software as a service (SaaS) is rapidly becoming the dominant model for enterprise platforms. SaaS certainly comes with a number of distinct advantages that traditional formats can’t match. The cloud makes it easier to adapt to the needs of customers, and it...
Leadership traits are desirable in every company and encompass many common skill sets that most employers look for on a resume. What determines strong leadership can be hard to pinpoint since many individuals have thoughts to what makes a great leader. Strong...