The Most Important Scores in Measuring Customer Satisfaction Knowing the what is just as important as knowing the how. In other words, understanding which metrics measure customer satisfaction best is just as important as going out and obtaining those metrics (the...
Measuring customer satisfaction is crucial for any business who wishes to retain loyal customers that equate to higher customer lifetime value. Of course, a customer’s lifetime value cannot be measured solely by the number of their future purchases for there is the...
Consumers can be selective as far as following brands that appeal to them. Just because you’re not seeing much customer engagement with your brand, don’t assume the problem is with your products. In fact, the problem may only be a matter of adjusting how...
Lily Nathanson, of New York, New York, is happy to announce she is writing a new book. The book, which is a memoir paying tribute to her father, is a work in progress that shares her father’s wisdom and insight. It has provided several therapeutic...
Software as a service (SaaS) is one of the biggest and most revolutionary changes to the digital market in years. SaaS allows smaller businesses to be more competitive in the larger market, in addition to the ability to update software regularly without having to buy...
The cloud is a haven of value for businesses, especially startups. Not only can it help you cut traditional costs in many ways, but the cloud can also improve your relationships with customers by allowing for 24/7 tech support, personalization, easy accessibility, and...